At United Barcode Systems, we continue to prioritize the well-being and global connection of our team. In 2025, we held the fifth edition of WE RUN UBS, an initiative that has already become a tradition for the entire UBS family. It’s much more than a marathon: it’s a collective challenge that strengthens health, team spirit, and a sense of belonging.
This year, the event took place from May 31 to June 9, bringing together employees from our offices in Mexico, Italy, the United States, Brazil, Turkey, and Spain. Everyone enthusiastically committed to completing the 42 kilometers in 10 days-each at their own pace and from their own city, yet united by a shared goal: to connect, share, and push their limits.
This initiative, promoted by Blue Minds, not only encourages physical activity but also strengthens the sense of belonging and team spirit among all of us who are part of UBS.
In this edition, we reached a 93% participation rate, surpassing last year’s figure and once again proving that we are a committed and united company. Every step taken was a testament to camaraderie, perseverance, and the desire to be part of something bigger.
Throughout the event, we received numerous photos, messages, and stories from participants. Seeing how they encouraged one another and shared their accomplishments was clear proof of the value of this initiative: to foster closer relationships—even thousands of kilometers apart.
On June 10, we held a medal ceremony for those who completed the challenge—an event that served to recognize not only individual effort but also the collective spirit that defines UBS.
At our company, we remain committed to initiatives that promote well-being, health, and stronger personal connections. WE RUN UBS is a clear example of how small actions can have a big impact on the way we work and relate to each other.
CONTACT INFORMATION
SUBSCRIBE TO OUR NEWSLETTER
