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The Evolution of Print & Apply Technology and Its Benefits for the Industry

In modern industry, where efficiency, traceability, and precision are essential, automatic labeling has become a key element to optimize processes and ensure compliance with international regulations. In this context, Print & Apply technology has marked a turning point, enabling companies in sectors such as food & beverage, pharmaceuticals and cosmetics, construction, and logistics to print and apply labels automatically in real time.

But how has this technology evolved? What role do Print & Apply Labeling Systems play today? In this article, we review their history, applications, and how advanced solutions—like the ones we develop at United Barcode Systems (UBS)—have transformed production lines on a global scale.

Origins of Print & Apply Technology

Before the emergence of Print & Apply systems, labeling tasks were performed manually, which led to issues such as human error, poor production traceability, and difficulties in complying with traceability regulations.

In the 1980s, with the growing demand for products and the need for accurate identification, the first label print and apply machines appeared. These systems made it possible to print labels with variable data and automatically apply them to boxes, packaging, and pallets, significantly improving productivity and reducing costs.

The Consolidation of Print & Apply Labeling Systems

Throughout the 1990s and early 2000s, Print & Apply technology became a standard in industries with high production volumes. The equipment evolved into more compact, faster, and more precise systems capable of:

  • Printing variable data in real time, such as GS1-128 barcodes, expiration dates, or batch numbers.
  • Applying labels in multiple positions (front, side, top, or corner).
  • Ensuring compliance with international coding and traceability standards.

Initially, systems were basic and limited to simple applications. However, technological advancements and integration with business management software (ERP, WMS, MES) drove their development, leading to more advanced solutions tailored to complex industrial environments.

During this period, United Barcode Systems (UBS) emerged as a global benchmark in automatic labeling solutions. Founded in 1994 in Spain, UBS has been committed to innovation and technological integration, developing equipment adapted to the specific needs of each customer and production line.

Print & Apply in Today’s Industry

Today, Print & Apply labeling machines are essential at the end of the line in many factories. These solutions not only optimize production processes but also ensure traceability, reduce costs, and eliminate human error.

UBS systems stand out for their ability to integrate into any ERP environment and their compatibility with leading OEM print engines, such as Zebra and SATO, making it easy to transition from other systems without changing existing labels.

Key Advantages of UBS Print & Apply Systems

  • Real-time labeling: simultaneous printing and application, even with variable data.
  • Flexibility: ability to label 1, 2, or 3 sides of a pallet or multiple positions on boxes and packaging.
  • Compliance with GS1 standards for coding and traceability.
  • Full integration with ERP, WMS, MES, or DBMS systems via UBS LABMAN—our proprietary software for data management and connectivity.
  • Reduced operating costs thanks to low consumable usage and minimal maintenance.

Print & Apply Solutions from United Barcode Systems

UBS has developed a wide range of equipment to meet the needs of different sectors and production volumes.

For Pallets: APL 60 Series and APL 80 Series by United Barcode Systems

Automatic labeling of pallets on up to 3 sides

These solutions are perfect for sectors like logistics, food & beverage, where load traceability is essential.

For Boxes and Packaging: APL35s and APL35si by United Barcode Systems

The APL35s and APL35si series by United Barcode Systems are designed to label boxes, trays, and bags on any production line, reaching speeds of up to 180 labels per minute.

Thanks to their modular design, they can apply labels in multiple positions (top, front, side, rear, corner, or dual-label), adapting to any production need.

Automatic labeling on different parts of the box

The Role of Software in Print & Apply Technology

The evolution of hardware has been accompanied by software advancements. UBS has developed UBS LABMAN, a tool that manages and connects labeling equipment with any enterprise system, ensuring real-time data flow.

This not only improves efficiency but also facilitates traceability and regulatory compliance—crucial factors in highly regulated industries like pharmaceuticals.

The Future of Print & Apply Labeling Systems

Industry 4.0 is driving a new generation of Print & Apply systems. Connectivity, data analysis, and artificial intelligence will enable more autonomous, predictive, and sustainable systems.

UBS continues to invest in research and development (R&D) to offer solutions that address future challenges: reducing downtime, optimizing consumables, and minimizing environmental impact.

Conclusion

From the early models in the 1980s to today’s sophisticated systems, Print & Apply technology has come a long way. Today, companies around the world rely on these solutions to optimize production, ensure traceability, and meet international standards.

With over 30 years of experience and presence in more than 60 countries, United Barcode Systems positions itself as a strategic technology partner, offering label printing and application systems that combine innovation, reliability, and efficiency.

If your company is looking to improve productivity and competitiveness, UBS Print & Apply systems are the perfect solution to take your production line to the next level.

Want to learn more about our Print & Apply systems?
Contact our team and discover all the information about our equipment.

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